Amazon Merchant SKU

Overview

Each listing on Amazon has two distinct identifiers - an ASIN, uniquely assigned by Amazon to organize products within its catalog, and a Merchant SKU, the seller's internal identifier. The Merchant SKU enables sellers to manage and associate their products within these listings effectively. In case of a SKU mismatch between the product identifiers in Sellercloud and Amazon, the Merchant SKU field serves as a means to map the corresponding products.

By default, Sellercloud will use the Product ID as the Merchant SKU when posting new products to Amazon.

Configure Amazon Merchant SKUs

You can set the Merchant SKU of your products either individually or in bulk via a file import.

The Merchant SKU field is not visible on a product's Amazon Properties page by default. To use this field, you must disable the Use ProductID as Amazon Merchant SKU client setting, which is enabled by default. Once this setting is disabled and saved, the Merchant SKU field will be visible on the product's Amazon Properties page.

Individually

To set an Amazon Merchant SKU for a product:

1. Go to Catalog > Manage Catalog > Choose your product.
2. From the Toolbox > Amazon Properties.
3. Click Edit and enter the Merchant SKU.
4. Click Save.

In Bulk

To bulk-update Merchant SKUs for multiple Amazon Products:

1. Go to Catalog > Tools > Import Product Info > Bulk Product Update.
2. Click on Generate Template > Create New Template > Choose your desired format.
3. Select the AmazonMerchantSKU column header.
4. Click Next and download the template.
5. Populate the Merchant SKUs for your products and save the file.
6. Go back to Sellercloud and upload the newly created template.

Related Client Settings

The following Client Settings are available:

• Use ProductID As Amazon Merchant SKU - When this setting is enabled, the product's ID will be used as the Merchant SKU for Amazon. Turning it off lets you manually set and customize the Merchant SKU.
  • If ProductID is unknown, try to match Amazon Merchant SKU. - Enable this subsetting to identify the product by its Amazon Merchant SKU, if the ProductID is unknown.
• Amazon Merchant SKU - Ignore Client Wide Search - When enabled, this setting restricts Amazon product matching to Merchant SKUs within the same company in Sellercloud. Disabling it extends the search to include all companies. Typically applicable during order import and inventory export operations.
• Enable Case Sensitive Amazon Merchant SKU - When enabled, the Amazon Merchant SKU will be treated as case-sensitive, distinguishing between uppercase and lowercase letters.
• Do not validate Amazon merchant SKU when shipping order via FBA - Disables validation of the Amazon Merchant SKU when fulfilling an order using Fulfillment by Amazon (FBA). Disabling this setting could potentially result in shipping errors if the SKU does not match the expected or listed SKU for that particular product on Amazon.