**Client since**: 2020  
**Uses**: [Sellercloud](/content/site-root.html), [Waytopay.me](https://waytopay.me/)  
**Industry**: [Home & Garden Products](/content/industries/sell-home-garden-products-online-with-sellercloud/index.html)  
**Founded**: 2010  
**Headquarters**: Idaho Falls, ID  
**Company size**: 2 employees  
[pstpoolsupplies.com](https://pstpoolsupplies.com/)

“We needed a solution in a partner that we could talk to about a feature or something we needed and actually see that thing happen. We didn’t get that with ChannelAdvisor or other companies we had used before.”  
Sal Paldino, Owner, PST Pool Supplies

PST Pool Supplies owner Sal Paldino can summarize his experience with Sellercloud in three words: ‘unparalleled customer service’. As one of the top pool and spa parts suppliers in the country with thousands of [SKUs](/content/blog/what-is-a-seller-sku-on-amazon/index.html) and hundreds of suppliers, PST Pool Supplies’s own operations and, ultimately, success depended on the same.

## The Challenge

As a company reliant on [APIs](/content/features/web-service-api/index.html) and [dropshipping](/content/blog/how-to-make-money-dropshipping/index.html), efficiency and [order](/content/features/orders/index.html) accuracy were at the top of the priority list. Leadership had to ensure that orders being placed were being shipped to correct addresses and customers.

A large degree of [customization](/content/features/customizations/index.html) was needed due to the nature of the processes involved, so it was a necessity that PST Pool Supplies found a company that was flexible but attentive in delivering new features and improvements.

Initially a ChannelAdvisor (now known as [Rithum](/content/blog/rithum-formerly-channeladvisor-review-2024-is-it-worth-the-money/index.html)) customer, Paldino soon concluded that they needed an alternative solution. **“Very quickly we realized it wasn’t about the price, but the flexibility and customization offered,”** he tells us.

## The Solution

PST Pool Supplies needed a company that would listen, and Sellercloud was it. **“The difference with Sellercloud versus the others is that, right from the start, they’re spending time with you to understand your business and what you need,”** said Paldino.

As they continued to learn more about the platform, they began to realize how many other aspects of their business Sellercloud’s tools and abilities touched. **“Sellercloud pays attention to very small things other companies ignore. It’s as simple as that,”** Paldino points out.

> **“It saved minutes, and in my world, minutes mean everything.”** Sal Paldino, Owner.

## The Results

Since joining Sellercloud, sales have increased between 25-35%. Paldino credits Sellercloud’s custom support and flexibility as the main drivers. **“We’re selling twice as much and paying half as less as we were at ChannelAdvisor,”** says Paldino, “I didn’t leave ChannelAdvisor because it was expensive. It was an obvious move to make, and we wish we would have done it sooner.”

“When I was at ChannelAdvisor I had zero support. With Sellercloud, I have it all.”  
Sal Paldino, Owner

[Download Case Study](/content/a/2024/06/SC_Case_study_PST_Pool-Supplies.pdf)

### More Case Studies

- [**Powered by Fulfillment Case Study**](/content/our-customers/case-studies/powered-by-fulfillment-case-study/index.html)

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- [**Trade Evolution Case Study**](/content/our-customers/case-studies/trade-evolution-case-study/index.html)

How Sellercloud gave Trade Evolution the tools they needed to have full visibility into their business and operations, leading the way for the company to grow from $500k to $3.5M in monthly GMV.